UNIVEG Katope UK

Latest Kantar Data shows Ongoing Premium Purchasing Trend

1st May 2010

The latest grocery market share figures from Kantar Worldpanel for the 12 weeks ending 18 April 2010, shows the ongoing impact of falling grocery inflation and sustained premium spending in the first part of this year.

The data also highlights slower growth in the grocery market as the period to 18 April saw growth for all grocery retailers fall to 3.0% from 3.6%, compared with the previously reported period.


  12 weeks to 19 April 2009 12 weeks to 18 April 2010
Tesco 30.3% 30.5%
Asda 17.0% 16.9%
Sainsbury's 16.2% 16.4%
Morrisons 11.4% 11.8%
The Co-operative 5.2% 5.8%
Somerfield 3.3% 1.6%
Waitrose 3.8% 4.1%
Iceland 1.7% 1.8%
Netto 0.7% 0.7%
Lidl 2.4% 2.3%
Aldi 2.9% 3.0%
Farmfoods 0.6% 0.6%
Other multiples 2.0% 2.1%
Total Symbols & Independents 2.5% 2.3%

Source: Kantar Worldpanel

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